Roku TV Landing Page
This was a concept I developed for the Roku TV on Roku.com.
Hero view for mobile and desktop.
Desktop prototype 1728x1117 Prototype link
Audience
Users/non-users interested in upgrading their Roku-branded TV.
Goal
Redesign to simplify and enhance engagement with subtle interactions.
Role
I developed this prototype as part of a proposal to update the current site.
Design Process
I addressed UI/UX issues and designed in alignment with the new homepage style.
Section mobile view
I designed an intro animation for the hero section to create a more dramatic impact, as the previous static version felt a bit uninspiring.
Hero Build
Hero animation wireframe
Testing animation
Final results
Cards & Interactions
Default state
Hover state
Desktop Section 2
Final Results
Before
After
